We created a campaign for Decathlon, the Sporting giant - celebrating those little victories that come with the start of a sporting journey. The campaign was well received, and we were asked to create their Summer Campaign - 'Sports just wanna Have fun' based on the Cindy Lauper track
We were asked to create a Christmas campaign for homeless charity Centrepoint which would be a counterpoint to a traditional campaign, flipping traditional expectations, and leaning in to the darker side of the season, which is even harder for the most vulnerable. Lorraine Kelly provided the Voiceover. Winner: LBB Immortal Award
Pet Insurance company Waggel asked us to come up with a concept for a pet in jeopardy, but to infuse with comedy, and have cinematic sensibilities. Our dog in shower concept was the result, and a scale size Art Deco murder scene was built! The spot proved popular on the trades, and got a 5-star review and won Pick of the Day on David Reviews.
We have been making content for RYOBI for many years. We make their TV commercials, online content, stills and social content for all territories across EMEA across the full year, resulting in 1000's of deliverables across numerous territories including peak time UK DRTV. Each year we shoot for a month in Cape Town with 3 units - Main, Stills and Social, and we create almost enough assets for the year. It is a huge logistical undertaking that has gone from strength to strength over the years that we have been guardians of their assets. During our years, RYOBI has grown exponentially to become a powerhouse in the Powertool world, as well as taking huge shares in Hand Tools, Gardening Tools, Floorcare, Cleaning, Automotive and more... We are very proud of our relationship with them.
Mark is co-founder and Creative Director of Production Company JAM Pictures alongside his business partner Joel Anderson.founder and
He started his professional life many years ago in the Theatre - and has since spent most of his adult life on a set or stage of some sort - directing, acting, voice work and running theatre companies. His acting includes lengthy stints on Prime Time acclaimed TV medical drama 'The Clinic' and ratings behemoth 'Mrs Browns Boys' amongst numerous other credits .
Alongside this he has cultivated a successful career in advertising, translating his dramatic work into writing, directing, creative and creative direction in short form. He has worked in countless agencies, as well as direct to client.
His broad multi-hyphenate skillset means that he has a wealth of experience to draw from technically and creatively, allowing him to create in many different genres and categories – from fintech to food, and kids to cosmetics - from serious and emotional to funny and quite frankly... silly. (a characteristic he holds in high regard)
He has won numerous awards internationally for various short films and commercial campaigns.
Commercially he has worked with (amongst others) Ryobi, McDonalds, Neutrogena, HP, Holland and Barrett, Cisco, John Lewis, Visa, Samsung, Play Doh, Disney, Furreal, Monopoly, Trolls, Baby Alive, Centrepoint, NERF, Barry M, Wayfair, Lynx Golf, Mastercard, Barclaycard, Excedrin, Virgin, Adlens, Thorntons, Telegraph, Tourism Australia, Nicitonell, Philips, Skittles, AEG and Waggel.
His acting background gives him a great eye for a truthful, natural performance (if required) and his very developed inner child (and clown) make him very good with kids. (And some adults). Mark is currently developing various long form projects, and continues to be prolific in the world of short form.
Mark has equal regard for anything highbrow or lowbrow, as is demonstrated by his love of a good fart joke or indeed some biting social satire. This is often represented in his work. He has a crippling inability to talk about himself in the first person.
JAM PICTURES : jampictures.co.uk
CONTACT : dymondmark@gmail.com | T: 07930398813